What is the primary purpose of keyword research in SEO?
Correct Answer: To identify popular search terms for content optimization.
- Step 1: Understand that SEO stands for Search Engine Optimization, which helps websites rank higher in search results.
- Step 2: Know that keyword research is the process of finding words and phrases that people type into search engines.
- Step 3: Realize that these keywords are important because they show what topics are popular and relevant to users.
- Step 4: Use the identified keywords to create or improve content on your website, making it more likely to be found by users.
- Step 5: Remember that the goal is to attract more visitors to your site by matching your content with what people are searching for.
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