Which metric is most important for measuring the success of a Google Ads campaig
Practice Questions
Q1
Which metric is most important for measuring the success of a Google Ads campaign?
Impressions
Click-through rate (CTR)
Ad position
Cost-per-click (CPC)
Questions & Step-by-Step Solutions
Which metric is most important for measuring the success of a Google Ads campaign?
Correct Answer: Click-through rate (CTR)
Step 1: Understand what a Google Ads campaign is. It is a way for businesses to advertise their products or services on Google.
Step 2: Learn about different metrics used to measure the success of a Google Ads campaign, such as clicks, impressions, conversions, and click-through rate (CTR).
Step 3: Focus on click-through rate (CTR). CTR is the percentage of people who click on your ad after seeing it.
Step 4: Realize that a higher CTR means more people are interested in your ad, which indicates that your ad is effective.
Step 5: Conclude that CTR is important because it helps you understand how well your ad is performing in attracting clicks.
