What is a 'call to action' (CTA) in the context of CRO?

Practice Questions

1 question
Q1
What is a 'call to action' (CTA) in the context of CRO?
  1. A type of email marketing strategy
  2. A button or link that encourages users to take a specific action
  3. A method for analyzing website traffic
  4. A social media engagement tactic

Questions & Step-by-step Solutions

1 item
Q
Q: What is a 'call to action' (CTA) in the context of CRO?
Solution: A call to action (CTA) is a button or link that encourages users to take a specific action, such as 'Buy Now' or 'Sign Up'.
Steps: 5

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