What does the term 'bounce rate' refer to in the context of CRO?
Practice Questions
1 question
Q1
What does the term 'bounce rate' refer to in the context of CRO?
The percentage of visitors who leave the site after viewing only one page
The rate at which emails are opened
The number of clicks on a call-to-action button
The total number of visitors to a website
Bounce rate refers to the percentage of visitors who leave the site after viewing only one page, indicating potential issues with engagement.
Questions & Step-by-step Solutions
1 item
Q
Q: What does the term 'bounce rate' refer to in the context of CRO?
Solution: Bounce rate refers to the percentage of visitors who leave the site after viewing only one page, indicating potential issues with engagement.
Steps: 4
Step 1: Understand that 'bounce rate' is a term used in website analysis.
Step 2: Know that it measures how many visitors leave a website after viewing just one page.
Step 3: Realize that a high bounce rate might mean visitors are not finding what they expected or are not engaged.
Step 4: Consider that improving the bounce rate can help increase user engagement and conversions.
