Which metric would you use to measure the return on investment (ROI) of a digital marketing campaign?
Practice Questions
1 question
Q1
Which metric would you use to measure the return on investment (ROI) of a digital marketing campaign?
Customer Lifetime Value
Cost Per Click
Conversion Rate
Total Revenue
Total Revenue is used to measure the return on investment (ROI) of a digital marketing campaign, as it reflects the income generated from the campaign.
Questions & Step-by-step Solutions
1 item
Q
Q: Which metric would you use to measure the return on investment (ROI) of a digital marketing campaign?
Solution: Total Revenue is used to measure the return on investment (ROI) of a digital marketing campaign, as it reflects the income generated from the campaign.
