Which of the following is a key performance indicator (KPI) for social media mar
Practice Questions
Q1
Which of the following is a key performance indicator (KPI) for social media marketing?
Cost Per Click
Engagement Rate
Conversion Rate
Return on Investment
Questions & Step-by-Step Solutions
Which of the following is a key performance indicator (KPI) for social media marketing?
Correct Answer: Engagement Rate
Step 1: Understand what a key performance indicator (KPI) is. A KPI is a measurable value that shows how effectively a company is achieving key business objectives.
Step 2: Recognize that in social media marketing, KPIs help measure the success of social media efforts.
Step 3: Identify what Engagement Rate means. It measures how much users interact with your content, such as likes, comments, shares, and clicks.
Step 4: Conclude that Engagement Rate is a KPI because it helps assess how well your social media content is performing in terms of user interaction.