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If a company has a customer retention rate of 80% and loses 20% of its customers

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Question: If a company has a customer retention rate of 80% and loses 20% of its customers, what is the remaining customer base if it started with 1,000 customers?

Options:

  1. 800
  2. 900
  3. 1,000
  4. 1,200

Correct Answer: 800

Solution: 

Remaining Customers = Initial Customers x Retention Rate = 1,000 x 80% = 800.

If a company has a customer retention rate of 80% and loses 20% of its customers

Practice Questions

Q1
If a company has a customer retention rate of 80% and loses 20% of its customers, what is the remaining customer base if it started with 1,000 customers?
  1. 800
  2. 900
  3. 1,000
  4. 1,200

Questions & Step-by-Step Solutions

If a company has a customer retention rate of 80% and loses 20% of its customers, what is the remaining customer base if it started with 1,000 customers?
  • Step 1: Identify the initial number of customers. In this case, the company starts with 1,000 customers.
  • Step 2: Understand the retention rate. The retention rate is 80%, which means the company keeps 80% of its customers.
  • Step 3: Calculate the number of customers retained. To find this, multiply the initial number of customers (1,000) by the retention rate (80%).
  • Step 4: Perform the calculation: 1,000 x 80% = 800.
  • Step 5: Conclude that the remaining customer base is 800 customers.
  • Customer Retention Rate – The percentage of customers that a company retains over a specific period, indicating customer loyalty.
  • Percentage Calculation – The process of calculating a portion of a whole, often used in business metrics to assess performance.
  • Initial Customer Base – The total number of customers a company starts with before any losses or gains.
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