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What is the primary goal of a marketing audit?
What is the primary goal of a marketing audit?
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Practice Questions
1 question
Q1
What is the primary goal of a marketing audit?
To assess the effectiveness of marketing strategies
To increase sales revenue
To develop new products
To reduce marketing costs
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The primary goal of a marketing audit is to assess the effectiveness of current marketing strategies and identify areas for improvement.
Questions & Step-by-step Solutions
1 item
Q
Q: What is the primary goal of a marketing audit?
Solution:
The primary goal of a marketing audit is to assess the effectiveness of current marketing strategies and identify areas for improvement.
Steps: 5
Show Steps
Step 1: Understand what a marketing audit is. It is a review of a company's marketing strategies.
Step 2: Identify the purpose of the audit. The main purpose is to see how well the current marketing strategies are working.
Step 3: Assess the effectiveness of these strategies. This means looking at what is successful and what is not.
Step 4: Look for areas that need improvement. This involves finding ways to make the marketing strategies better.
Step 5: Conclude that the primary goal is to improve marketing efforts based on the findings.
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