Which marketing strategy focuses on building long-term relationships with customers?

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Transactional marketing
Relationship marketing
Mass marketing
Niche marketing

Questions & Step-by-step Solutions

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Q: Which marketing strategy focuses on building long-term relationships with customers?

Solution: Relationship marketing emphasizes creating and maintaining long-term relationships with customers to enhance loyalty and repeat business.

Steps: 5

Step 1: Understand what marketing strategies are. These are plans businesses use to promote their products or services.
Step 2: Learn about different types of marketing strategies. Some focus on short-term sales, while others focus on long-term relationships.
Step 3: Identify the strategy that emphasizes long-term relationships. This is called relationship marketing.
Step 4: Recognize that relationship marketing aims to build loyalty and encourage customers to return for repeat business.
Step 5: Conclude that relationship marketing is the strategy that focuses on creating and maintaining long-term relationships with customers.

Which marketing strategy focuses on building long-term relationships with customers?

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Questions & Step-by-step Solutions

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